If you are a business owner, or even just someone who works in marketing, it is absolutely vital to be aware of just how important having quality content on your webpage is. Having “thin” content will harm your business in both the short and long term by not having it display as prominently when people …
Implementing a Synergistic Strategy Often times, within the marketing department of any given company, the department will be roughly divided into two different teams: those who deal with PPC, or pay-per-click advertising, and those who deal with SEO, or search engine optimization. The conventional wisdom in the field states that these two things should be …
Understanding why the Link Between PPC and SEO Is Important Read More »
Understanding ADA Website Compliance in 2019 When you think of ADA (Americans with Disabilities Act), you may think about a department store, restaurant, a hotel or even public housing, such as a condo or apartment building. What you may not be aware of is the fact that the internet is now being included as a …
Are You Worried About Duplicate Content for Your Dealership Website? You Should Be. If you’re hoping to rank well for your website, you need to know the dangers that exist to prevent you from reaching that goal. One of the worst culprits and most common is duplicate content. In fact, some experts estimate that almost …