Insights That Keep You Ahead
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6 Things the FTC is Hunting For on Your Dealership Website
Chris Reggie
March 27, 2026
FTC Warning 1: Advertising a price that does not reflect all required fees. The Fix: Your administration fee (Doc Fee) must be included in the ...
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We Built a Dealership Website That Scores 99 on Google PageSpeed
Chris Reggie
October 12, 2026
We just shipped a dealership website that scores 99 on Google PageSpeed Insights. Yes, it’s real. It started with a question from a long-term client: ...
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A 30-Second Google Search Just Cost a Dealership a Deal
Chris Reggie
August 15, 2026
My aunt called me from a dealership finance office with one question: “Is this a good deal?” She pulled up the dealer’s website on her ...
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